It’s more about ownership of a copyright than ownership of an actual item though. There are issues with our copyright system that could be addressed (DMCA should be launched into the sun), but overall it’s the lesser of two evils. A society without any copyright enforcement simply wouldn’t produce the kinds of outstanding media that we’re all used to. Movies today cost hundreds of millions to make, and without a sufficient profit motive, no investor would be willing to front that kind of cash. Even crowdfunding, which I actually feel is scammier than private investors, has never come close to raising the capital needed for a major film or TV show. The system only works so long as a critical mass of consumers are actually paying for most media.
Personally I’m fine with paying netflix for their content, with the understanding that I’m licensing its use on my television, not purchasing the work outright. I don’t see that as any kind of scam. I mean I still pirate too, but now that I’m at a point in life where I can afford to contribute, I try to. I have friends that are actors and writers and so I don’t mind paying to ensure a healthy ecosystem of content creators moving forward. But if you make it too difficult or inconvenient for me to access the media I want, then to the high seas I sail, and I’m fine with that too lol
There is absolutely no chance that this is the strategy lol
They simply weren’t turning a profit (or enough of one to satisfy shareholders), and had to look to cut unprofitable avenues (eg, Apollo doesn’t show ads). They came up with a number of users that they were willing to lose if it meant the remaining userbase was profitable. Who knows if they came in under or over that number in the end, but my suspicion is lemmy has cost them more than they thought. The protests reignited development of lemmy mobile apps, which was really the missing component in making lemmy competitive (and why Reddit deliberately only gave devs 30 days notice, otherwise we’d have Apollo-Lemmy already).
But to me, their actions align pretty well with a company preparing for an IPO. The age of “growth at all costs” is over, and they need to start demonstrating a healthy profit. I just won’t be any part of it lol