A ban usually means that the account is closed forever, while a suspension is temporary.
But even if it’s not, brands like to distinguish themselves by using different lingo to their competitors. For example, even though Lemmy is a Reddit clone is heavily inspired by Reddit, they use different words like community instead of sublemmy.
I do when I’m in a hurry. It’s not as good as the real one but gets the job done when I really need it.