• realitista@lemm.eeOP
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    1 year ago

    I think that getting “fuck u/spez” and ads for the competition all over it is a big win, personally. They are getting a bunch of negative press from this.

      • DrMario@lemmy.world
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        1 year ago

        Kinda true but we also know that advertisers can be very picky about having their content displayed next to sensitive content or even profanity. So seeing a guillotine and fuck spez written all over Place on Day 1 was pretty cool

      • krayj@lemmy.world
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        1 year ago

        An investment firm executive will have zero clue about what the hell a spe

        An investment firm executive makes it their business to know everything there is to know about negative press (or anything else that could jeopardize their management of an IPO), which this campaign is generating huge amounts of…

      • Holymoly@lemmynsfw.com
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        1 year ago

        This is stupid to me. You really think advertisers look only at the stats and not the content? Having been part of trans who had to decide “who to spend our money on” - the content matters A LOT

    • Septian@lemmy.zip
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      1 year ago

      There’s no such thing as bad press. All negative press means is that people are talking about it and that’s engagement.

    • substill@lemm.ee
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      1 year ago

      You want to give Reddit bad press? Stop posting links to Lemmy. Start posting links to fetish porn.

      • realitista@lemm.eeOP
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        1 year ago

        There are people doing that sorta stuff too if you wanna join them. Some QR codes up there.

    • Oisteink@lemmy.world
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      1 year ago

      Now if you could set up a huge bot-net and make the whole thing an obscene picture it will make impact. But I doubt that’s legal and all so don’t do that. Staying off seems to work for me, but I need some filter to remove that site from links here. It’s not very interesting for me to know what happens there. If it was I’d be there

    • Mereo@lemmy.ca
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      1 year ago

      What press are we talking about? For shareholders, it’s all about people engaging with Reddit so they can use machine learning to target ads to people. r/place is an experiment in how to encourage that engagement to make more money for shareholders.

      The best way to influence the IPO is not to engage.

    • schmidtster@lemmy.world
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      1 year ago

      It’s a more modern type of marketing that could be considered controversial marketing. Gets people talking, and it works unfortunately.

      Here I am engaging with you because of it.